About
I’m Adam Tansley – an innovation leader who turns complex ideas into practical AI tools that save time, cut through the noise and make decisions clearer. A PRINCE2‑certified project manager and BCS‑qualified business analyst with lean practitioner training and a Cert CII under my belt, I blend structured delivery with sharp data‑analysis skills to bring ideas to life. I thrive on solving problems and transforming insights into products real people can use. When I’m not exploring the latest tech, you’ll find me cheering on West Bromwich Albion, watching Formula One, or spending time with my family and our dog – because even an AI guy needs a bit of human inspiration.
What I Do
Jack of all trades, from data analaysis, automation and Ai
Recent Highlights - coming soon
Timeline
2025 - Head of Innovation
Driving innovation and embracing emerging technologies—especially AI—to deliver new solutions and ISPs for the business.
2021 - Business Analyst
Began my business analysis journey, learning new ways to solve problems and improve processes across the organisation.
2018 - Innoflex
Joined MA Group's technology arm, where I deepened my coding knowledge and developed software skills.
2016 - Tableau
Transitioned from Excel-based reporting to Tableau, while self-teaching SQL to enhance data analysis and reporting.
2013 - Process Improvement
Started using data insights to identify inefficiencies and implement meaningful business process improvements.
2011 - Joined MA Group
Discovered a real interest in data, while honing my Excel skills to support the business.
2006 - Computer Science at School
Completed an A-Level in Computer Science, providing a strong grounding in coding and logical problem-solving.